Rural
12 May, 2021
Coles doubles down support for Aussie beef industry
Coles reaches landmark deal with Queensland beef processor, adds 30 Aussie farming families as direct cattle suppliers
Coles reaches landmark deal with Queensland beef processor, adds 30 Aussie farming families as direct cattle suppliers
Coles has established a multi-year agreement to process livestock at Teys Australia's Beenleigh processing facility, which will underpin the supply of top-quality Australian beef for Coles customers across Australia.
Under the agreement, Teys Australia, which has been in the Teys family for four-generations, will process cattle purchased by Coles from hundreds of Australian beef farmers at Teys’ Beenleigh facility, located just south of Brisbane.Under the agreement, Teys Australia, which has been in the Teys family for four-generations, will process cattle purchased by Coles from hundreds of Australian beef farmers at Teys’ Beenleigh facility, located just south of Brisbane.
Under the agreement, Teys Australia, which has been in the Teys family for four-generations, will process cattle purchased by Coles from hundreds of Australian beef farmers at Teys’ Beenleigh facility, located just south of Brisbane.
The arrangement, announced during the country’s largest gathering of cattle farmers and industry stakeholders at Beef Week 2021 in Rockhampton, comes as Coles builds direct supply with 30 new Australian farming families, including 15 from Queensland.
Teys is Australia’s second-largest meat processor, with 75 years of experience in the Australian beef industry. The arrangement with Teys will further reinforce Coles’ commitment to selling only 100% Australian beef, as well as the long-term sustainability of hundreds of Australian farming families.
“We look forward to supporting Coles’ producer network, and Australian consumers with sustainable and quality beef products under the processing arrangement with Coles at our Beenleigh site,” said Teys Australia’s Chairman and CEO Brad Teys.
Coles already sources directly from more than 100 Queensland cattle farming families from Capella in the north to Goondiwindi in the south, and the new agreements will increase that number to more than 130, helping to deliver great quality beef for customers.
Coles General Manager for Meat, Charlotte Gilbert, said Coles is investing in the long-term sustainability of its beef suppliers and the Australian meat industry.
“We are extremely proud of the relationships we have built with all of our farmers in Australia. Our new processing arrangement with Teys Australia Beenleigh, and direct livestock supply arrangements with 30 new farming families demonstrates our passion and long-term commitment to the Australian beef industry,” she said.
“In Queensland specifically, we have more than tripled the number of individual farming families we work with from just 37 in 2018 to over 130 farming families today – that’s over 130 farming families we are supporting by purchasing cattle directly from the farm.
“Our buyers are regularly visiting our farmers to better understand their business and how we can work together to provide the best quality product for our customers. Over the past week we have visited several farmers in Queensland, and we look forward to engaging with other stakeholders across the industry during Beef Week.”
